Comments on: Baidu PPC Advertising in 2024: Guide to Baidu Ads https://marketingtochina.com/guide-baidu-ppc-advertising-china/ Smart Tips for Smart Business in China Wed, 06 Mar 2024 09:28:34 +0000 hourly 1 https://wordpress.org/?v=6.5.5 By: Megan https://marketingtochina.com/guide-baidu-ppc-advertising-china/#comment-341892 Wed, 06 Mar 2024 09:28:34 +0000 https://marketingtochina.com/?p=35099#comment-341892 Baidu PPC (Pay-Per-Click) is an intriguing facet of digital marketing within China,
Is that still effective for Brands or Business in 2024?

As Baidu dominates the Chinese search engine market, understanding and leveraging Baidu PPC can be a game-changer for B2B looking to penetrate or expand within this vibrant market. Given Baidu’s nuanced algorithm and the distinct behavior of Chinese internet users, navigating Baidu PPC campaigns requires a blend of strategic insight and local know-how.

]]> By: Gakushi Ryu https://marketingtochina.com/guide-baidu-ppc-advertising-china/#comment-338005 Tue, 01 Aug 2023 06:11:45 +0000 https://marketingtochina.com/?p=35099#comment-338005 In reply to Rechenbach, Thomas.

You’re right, but Baidu is not an important source of information for Chinese people today. Maybe search engines are still needed for B2B knowledge and information access, but for a business like studying abroad that caters to a general audience, douyin (the Chinese version of tiktok) or Xiaohongshu are probably the more popular channels for information nowadays. I am Chinese and work for a Chinese agency. I am interested in your business and would like to try more possibilities of cooperation. Maybe we don’t need to start paying right away, we can discuss our views on the Chinese market.

]]> By: Rechenbach, Thomas https://marketingtochina.com/guide-baidu-ppc-advertising-china/#comment-337661 Wed, 05 Jul 2023 09:40:41 +0000 https://marketingtochina.com/?p=35099#comment-337661 Dear Sir or Madam,
I have just started my counselling business with focus on young Chinese, who want to study abroad in particular in Germany.
Veda Consulting is located in Germany without any branches in China. The website “veda-consulting.com” is hosted in Hongkong and already registered on Baidu.
I think to start the business successfully and to reach many interested clients a good website visibility is essential. Therefore it would be worthwhile to have on the one hand a reasonable SEO strategy and on the other a paid advertisement campaign to make sure an instant website traffic. Perhaps P4P could be a reasonable approach for starting.
Looking forward to your feedback and proposals.
Best regards
Thomas

]]> By: Suellen Tricamo https://marketingtochina.com/guide-baidu-ppc-advertising-china/#comment-326411 Thu, 10 Jun 2021 14:55:45 +0000 https://marketingtochina.com/?p=35099#comment-326411 Very nice blog post. I certainly love this site. Keep it up!

]]> By: Olivier https://marketingtochina.com/guide-baidu-ppc-advertising-china/#comment-235024 Tue, 08 Jan 2019 14:36:09 +0000 https://marketingtochina.com/?p=35099#comment-235024 In reply to vishere.

This is an article about Baidu PPC(pay per click)
For SEO, our price depends on the number of keywords and the competition on keywords.
Difficult to tell you a fixed price, specially if you want results.

]]> By: vishere https://marketingtochina.com/guide-baidu-ppc-advertising-china/#comment-234454 Mon, 24 Dec 2018 17:15:48 +0000 https://marketingtochina.com/?p=35099#comment-234454 Find a top search engine optimization companies in China, it s not that easy.
that’s now available and at reasonable prices , what are your rate for SEO on Baidu?

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