Philip Chen
Philip passionated about Marketing and Web, I like to share with to International Marketers my knowledge about Chinese Market. I am a citizen of the world and my dream is to dicover the world.
I really appreciate people who interact with my article, exchange different point of view.
Latest Entries
China’s Imported Food Market : Best strategies revealed (2020)
Chinese middle class loved imported food brands, for 20years. Very good gift for Chinese new year high quality food Symbol of good…
The battle Pinduoduo VS Juhuasuan (Alibaba)
In China, a new battle for rural customers starts, Alibaba VS Pinduoduo. About Juhuasuan Recently, Alibaba has relaunched Juhuasuan, as…
The rise of short video e-commerce on Kuaishou
Kuaishou, as one of the most famous short video apps in China, has more than 200 million daily active users,…
Xiaomi has changed consumers’ perception of mobile phones
Sales of apple's iPhone4 have soared around the world since its launch. At the same time, Nokia's mobile phone sales…
Kaola’s new adventure after joining Alibaba
Kaola's Target Audience At present, Kaola has gathered more than 10,000 brands around the world, and most of them are…
Keys to market Baby care Products in China
The demand for baby food products in China is undeniable. The past few years of food scandals have seen millions…
Why Medical Tourism Market in China is Developing Fast ?
Medical Tourism Market in China There’s a new type of tourism trend that is becoming mainstream amongst females in China.…
Amazon in China Try to Regain Shares
Amazon try to expand their activities in China Amazon drives up recruitment in China In an attempt to regain shares…
China’s Online Gambling Forecasts And Trends
It’s easy to think of huge casino hubs such as Las Vegas when the word ‘gambling’ is spoken, but Asia…
INFAT – Advanced Lipid The Most Trusted Brand in Chinese Infant Formula Market
Advanced Lipids is a joint venture of AAK and Enzymotec. They are seen as a reliable, high-value partner to the…
Meipai Marketing
Meipai: Interact With Your Customers in Real-time In China, there are various social networks with a focus on different functions. Weibo is…
Social Media Marketing in China: 3 Approches to Get more Conversion
Most Brands want Social Media Marketing in China, but different targets have different strategies. Our agency’s purpose is to help…