Blog & Insights

Chinese Lingerie is a big market. We discuss the top brands, the main selling channels and the latest trends.

Tmall Global, as a cross-border eCommerce platform, allows international merchants to sell in China. What are the differences with the…

China's fitness industry: from a niche western import to mainstream with rapid expansion, tech integration, and a focus on wellness.

The Chinese Fashion market is huge. How to sell on e-commerce platform? What are the local and foreign brands that…

The Little Red Book / XiaoHongShu app is the Chinese instagram. And THE social media of choice for Chinese women.

How to Advertise in China? Our experience advertising online on Chinese platforms and strategies we use in 2024.

Tmall (from Alibaba) is a largest B2C Chinese E-Commerce Platform. We share our experience helping brands on the marketplace.

The Chinese Luxury market is set to dominate half of global luxury consumption by 2025. What is the strategy of…

Your business with Douyin: How to setup a Douyin Flagship store? How E-Commerce works on the Chinese TikTok.

Chinese Bottled Water Market: Strategies for foreign brands to enter and thrive in this competitive space.

Guide for foreign businesses to export and sell luxury Wines, Spirits & Beers in China. E-Commerce or finding Distributors?

Our Business Guide to Sina Weibo Marketing. How to promote your brands, run ads and increase sales through the Chinese…

Introduction and examples of what you need to know about Wechat mini-programs. Do they replace the need fopr a traditional…

Wechat is now a Marketplace. And having a Wechat store is a great way to use your official account to…

The winter sports market is booming in China. And not only Skiing! Big opportunities for foreign brands selling winter sport…

The Fitness industry in China has been growing steadily with the Chinese middle class and an increased focus on personal…

How to use Wechat for Marketing? Full Guide: from opening your Wechat Official Account to attracting customers & increase brand…

The essentials of Baidu SEM in China, the Chinese Google. Guide to start advertising on the biggest Chinese search engine.

Baidu Tuigang is a PPC (pay-per-click) advertising platform similar to Google Adwords and Adsense. How to start to advertise on…

Guide to Cross-border E-commerce in China: Insights on market dynamics, top platforms, and essential tips for international businesses